Every company, it- or non-IT business and big or small, should develop software. This enables Sacha Labourey, founder and CEO of the US IT services provider CloudBees, in response to an earlier article that ICT companies without software will disappear. ‘Swiss watchmakers have already competing with Smart Watches and if organizations want to remain competitive, they must take the step to go to the development of software. “There is one exception: companies in a niche market need have according to him, no worries.
Software adds value to products, says CloudBees-CEO Sacha Labourey. He believes that not only should switch all ICT company on software development, such as Brad Templeton said in his keynote address at a EuroFiber event. This also applies, in his non-ICT companies. “We see this well in phones and cars. A telephone produce does not cost much, but when this software is added to the unit is suddenly worth a lot. Also, cars will be selected in the future based on the software they contain, rather than on appearance.
Not only large manufacturers, such as telephone or car companies will have to install software To remain competitive, he thinks. For SMEs, which typically have less money or space for an IT department, this is now possible with the advent of the cloud. “Before, you had to build software required a whole team of developers and administrators. The cloud can also make SMEs high quality software, which was previously only for mature IT organizations to access.
Swiss watchmakers
According Labourey there are now organizations that without the cloud had not existed. Alternatively go according to him, companies disappear if they do not make the move to software development. He cites the example of Swiss watchmakers who already have suffered from reduced demand for ‘ordinary’ watches, the arrival of the smart watch. “I expect that parties from both sides within five years will sit down with each other about how they can work together and divide profits.
Niche exception
Labourey thinks that niche markets are an exception to his statement. “If you make a luxury product, you are in that form all competitive enough.” He continues on his example of watches and maintains that smart watches are not fast competitive threat for expensive, luxury brand watches.
Computable expert Pim de Wit recently proposed that every company is a software company.
CloudBees
CloudBees was founded in 2010 by Labourey, the current CEO. When the aim of the company was that they wanted to help organizations to do everything from the cloud without worrying about IT operations. In 2014 changed the focus to helping organizations establish DevOps. They do this based on the open source software Jenkins. The Benelux Office CloudBees is in Brussels and a company partner, notably in Belgium and the Netherlands reseller Amazic
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This article is derived from Computable.nl (https://www.computable.nl/artikel/5658373). © Jaarbeurs IT Media.
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